‘My favorite coffee memory isn’t a single instance, it’s my “journey through coffee”. Creating value within Trabocca comes from that journey. Quality is a moving target, why would I stand still?’
'When I tried a perfect, washed, Yirgacheffe for the first time, I realized that coffee could taste, among many other things, like fruit. Within the coffee industry, we work with a supply chain which is very complex and culturally diverse so we need to be creative and resourceful every day.'
‘It was when I had a Kenyan coffee that was juicy and balanced with a unique hint of cinnamon, that I realized just how varied and delicious specialty coffee could be. My primary goal is to bring a true sense of transparency, accuracy, flexibility, and speed to any and all logistics, inventory, and operations-related needs.’
‘My favorite coffee memory is cupping a large amount of low-grade, commercial brands of coffee and realizing that I had made the right choice to be in specialty. I strongly feel that we have one of the finest teams in the industry. Without them, I would not be able to serve our customers.’
‘My first great cup of coffee was a delicious Sumatra made near a driftwood fire watching seals on the coast of California. I find that appreciation for a job well done from a client is the greatest thanks and makes honest, trust-based business easy.‘
‘My preference goes out to the washed Ethiopian coffees which have a softer flavor. Within the team, it’s motivating to see how everyone is focused on great coffee. Whereas for my role in logistics, for me it’s about mirroring the quality of the service to the quality of the coffee.’
‘My best coffee experience was the adventurous sourcing trip we made to Ethiopia. We had to go from jeep to motorbike to walking over small muddy roads to discover a new coffee farm. At Trabocca, I work with clients to find out their needs and match them with the right coffee.’
‘With my background as a barista trainer, I always knew that specialty coffee runs through a lot of hands and that for quality in the cup all of them have their role to play. But this was not really real until my first origin trip to Ethiopia, where I got to see and experience the multitude of people doing their best to make a special cup of coffee. As Quality Supervisor I evaluate Trabocca’s coffees, from offer sample to arrival, this to ensure that the customer gets the coffee they want.‘
‘It’s a pleasure to get to enjoy some of the best coffees in the world every day at the office. With years of experience in logistics and the international coffee business, I can anticipate the priorities of the client and what the necessary steps are to move coffee around the world.’
‘While roasting my coffee in a pan back in the day, I first experienced the changes in smell and color which resulted in a fresh coffee. I was amazed! Most important to me is my passion to explore, create and improve the supply chain, while sharing our experience and knowledge.'
‘My most memorable coffee moment was driving in Peru in a blue land cruiser called The Blue Beast, through the pine forest and towards the sunset while drinking an outstanding Ethiopian coffee in to-go mugs. My role here is to deliver the story of the coffee, making sure it stays intact as it travels through the supply chain.’
‘My favourite coffee memory is my first origin trip to Ethiopia, meeting the suppliers and visiting the communities. My role at Trabocca is to co-ordinate the projects which result in new products, take care of certification and co-ordinate social projects.’
‘While visiting the farm of my in-laws in Jamaica, I fell in love with the endless beauty and complexity of coffee and decided to dedicate the rest of my professional life to coffee. I love finding and improving great coffees together with our customers, as well as helping the teams at Trabocca employ their talents in a way that benefits the entire supply chain.’
‘It are the people, connecting field to cup, that really inspire me. My personal goal at Trabocca is to make an impact on cup quality early on in the chain, so all of those people benefit. My most notable coffee memory dates back a few years ago when I went back to the place I had my first specialty coffee. I hated it, the coffee, and the fact that I had become a total coffee snob.’
‘I will never forget the first time I drank a Geisha Panama coffee from the Chemex: so clean and pure. My focus here is to try and to see things from a client’s perspective. I always make sure we are on the same page and advise the best option available.'
‘It was a proud moment for me to see Haile Gebre, the first farmer I worked with, develop as a key preferred supplier of various sustainable specialty coffee chains. At Trabocca, I always like to hear a Key Buyer explain what makes them tick, what makes them smile and what makes them sad. This way I get the satisfaction of finding tailor-made solutions.'
'My favorite coffee is from Worka Sakaro. Its perfumed florals, fruit punch, stonefruit, and spices make this clean and crisp Yigracheffe not just number one in Ethiopia, but number one in the world.'