Good tidings come to those who work hard. Sebastião Aluísio de Sales, owner of Fazenda do Cedro, agrees. Sebastião’s father-in-law, Edward Rodrigues de Oliveira, employed him to manage Fazenda do Cedro in 1983. After a decade and a half, in 1997, Sebastião took over the Fazenda with the help of a partner, Eduardo Moraes Ferreira.
Sebastião and Eduardo didn’t stop there. Besides the Cedro farm, they purchased other farms: Fazenda Agua Limpa, in 1998, and Fazenda Conquista, in 1999. Today, Sebastião, his wife Karla, and their three children, Rodrigo, Gabriel, and Gustavo, manage the three farms.
You can find Sebastião’s farm amidst the mountains of Ilicínea. Also known as the popular Chapadão region, which borders the Serra da Boa Esperança state park. Ilicínea stands out because of its elevation. The farm sits at 1150 to 1400 m.a.s.l. For Brazil, this is extremely high.
Because of the heights and the micro-climate, Sebastião can produce flavor-rich specialty coffees. But besides the location of his farm, the harvest and processing best-practices highlight the flavors of Sebastião’s coffee. The Cedro coffees are often featured and recognized in quality contests and the nationwide Cup of Excellence.
For Sebastião, every season is a challenge to keep the production high and the taste outstanding.